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TECHPOINT MIRA AWARDS FINALIST 2011

October 2009

A guy who's REALLY EXCITED about what we do.

by Taulbee Jackson on October 23, 2009

in Digital Content Services

Tweet So, here’s a more . . .   enthusiastic version of what Raidious tells our clients every day. By the way, our company was built from the ground up to address everything that Gary Vaynerchuk talks about here. Not just the thinking, but building a systematic approach to deal with this, an execution methodology to do the [...]

Gen-Y Likes Social Nets, but Wouldn't Give Up E-mail or Texting for Them

by P.J. Gindling on October 22, 2009

in Digital Content Services,Digital Marketing,Email Marketing,Mobile Device Marketing,Social Media

Tweet In a study released by the Participatory Marketing Network and Pace University’s Lubin School of Business’ IDM Lab they found that Generation-Y likes social networks, but still prefers e-mail and text-messaging to communicate. The study evaluated time spent and the communication preferences of Gen-Y consumers using e-mail, social networks,  texting, visiting (non-social-net) websites, talking on the phone, [...]

Second Opinion on FTC Changes from a Lawyer

by P.J. Gindling on October 15, 2009

in Blogging,Digital Content Services,Digital Marketing

Tweet Last week, I posted a response in favor of the Federal Trade Commission’s new endorsement and testimonial in advertising rules.  I understand if you take what I say with a grain of salt (I really hope that isn’t the case). Of course I agree with the new changes because my company (Raidious) wants to help [...]

Rocking Out for the Kids

by Taulbee Jackson on October 12, 2009

in Digital Content Services

Tweet So, if you’ve been following us on Facebook or Twitter, you probably know we recently sponsored the first Corporate Rockoff, a charity event for Second Story. With the help of a couple of our staff members and a couple of outstanding local musicians (thanks Matt, Jessica, Shawn, Dave, Dave’s Dad), we were able to [...]

Brand Bloggers Get a New Set of Rules

by P.J. Gindling on October 7, 2009

in Blogging,Digital Content Services,Digital Marketing,Social Media

Tweet On Monday the Federal Trade Commission changed the rules for advertisers and bloggers and how they communicate to the public.  Starting December 1st bloggers that review products must divulge their relationship with the advertiser. Why change the rules for these seemingly innocent bloggers? Well for starters the current endorsement and testimonial in advertising rule [...]