contact us
TECHPOINT MIRA AWARDS FINALIST 2011

Matt Chandler

Social Center is a collaborative effort that leverages the power of leading social media management software Spredfast with the content development, management and deployment prowess of Raidious.

In my mind, the Windows Phone users asking “Really?” are in fact asking “Really, your phone can do that?” because Microsoft products are inferior and clunky.

This program reminds me of Amway or some other multi-level marketing (pyramid) scheme, except you get the pleasure of spamming your friends and followers in exchange for much-desired exposure and link bait.

Truly effective digital marketing is about bringing your brand’s content to people utilizing the channels they use and like.

We have learned business behaviors because that’s “just the way it’s done,” but that doesn’t make those behaviors right. With that in mind, here are the four agreements your business needs to make with itself and with its customers.

My session, “Creating aDigital Content Strategy: The Five Ms” was well attended and sparked a great deal of conversation.

What Taulbee didn’t know is that we’d been colluding behind his back for weeks and chipped in on his gift.

Merely being present on social media outlets does not in itself accomplish the primary goal of engaging in digital marketing: solving a business problem.

As always, content ruled the day. The single biggest bombshell for most folks was probably the statistics from research conducted by King Fish Media.

I am a featured speaker at the 2010 Masters of Business Online conference, conducting a session on developing a digital content strategy.