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Social Media Case Study – Vans Warped Tour

11. Apr, 2010 • Categories: Case Studies • by Taulbee Jackson

What happens when Raidious sends a Content Producer out on the road with a band from the Vans Warped Tour? Hijinks ensue. And, website statistics get blown through the roof. Join us on tour with The Reverend Peyton’s Big Damn Band!

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Raidious at Indiana Chamber Of Commerce: The New Normal

10. Mar, 2010 • Categories: Blogging, Content Planning, Digital Content Services, Digital Marketing, Marketing Technology, Research, Social Media, Twitter • by Taulbee Jackson

My topic today was the “how” behind social media. I went over several different tools, including one of our favorites at Raidious, Radian6. When I got back to my office, I found an email from Radian6 talking about their new product launch which was very exciting, and which I wrote about over on SocialMediaRisk.com. You should check it out – game changer for large enterprise.

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Where do Social Media Budgets Come From?

17. Jan, 2010 • Categories: Digital Content Services, Digital Marketing, Research, Social Media • by Taulbee Jackson

eMarketer says there was a 23% increase in social media spending excluding paid advertising, which is a great sign for a company like ours. What’s even better is they are projecting an additional 35% for this year.

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Owned Media update: Official Research from Forrester

12. Jan, 2010 • Categories: Digital Content Services, Digital Marketing, Research, Social Media • by Taulbee Jackson

Back in September, I wrote this post regarding the definitions of Paid Media (what Ad Agencies do), Earned Media(what PR firms do) and Owned Media (what Raidious does).

Recently found this article from Forrester Research, apparently they’ve been looking into this. Good information!

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Tuitive on Content

12. Jan, 2010 • Categories: Digital Content Services • by Taulbee Jackson

Tuitive – in my opinion, the smartest UI/UX firm anywhere – has a great post on their blog about website content from Amanda King. Full disclosure – we’re proud to say Tuitive is a Raidious stakeholder, and they mention us in the article. But, despite all that, you should still check out the post. : )  Nice [...]

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