Inspiration for a great piece of content can come from anywhere. However, a truly effective piece of content is borne from a content strategy built around your target market and personaes. Everyday events may neatly convey your company’s or brand’s messaging, but without an understanding of who you’re writing for and being an expert on [...]
A picture is worth a thousand words. And an app with more than 1 billion pictures is worth $1 billion. At least that’s what founder and CEO of Facebook Mark Zuckerberg is willing to pay to own an app where users are uploading more than 5 million photos per day and liking other users’ photos [...]
We’re excited to announce the newest member of our content team, Natasha Richardson O’Neill, has joined us at Raidious! Natasha is a proud graduate of the College of Journalism and Mass Communications at the University of Nebraska-Lincoln. She previously worked as an editor for the educational company Class.com and was a devoted employee of her [...]
Director of Social Media Position Overview The Director of Social Media is responsible for developing remarkable content for Raidious clients on social media channels. This includes working collaboratively with our entire engagement team to develop new and innovative social media strategy and methodology. This position will be responsible for the coordination and execution of Engagment [...]
by Taulbee Jackson on January 18, 2012
in Commentary,Content Strategy,Digital Content Services,Digital Marketing,Facebook,Featured,Marketing Technology,Owned Media,Research,Social Media
If you’re a marketer, and you’re not familiar with EdgeRank, you should be. This is the algorithm Facebook uses to determine which content to show your fans. But that’s just the tip of the sword. Raidious works with lots of enterprise-level global and national brands, managing social media for hundreds of thousands of fans and [...]
We have recently launched a new website for Business Furniture! The good folks at Business Furniture had a solid list of requirements for their new site. Here are a few of them: Position Business Furniture as a thought leader in their industry Feature a unique, interactive experience on the front page Use bright, vibrant colors [...]
Recently, I joined Raidious as an intern and have thoroughly enjoyed the short time I have been here. At Raidious, I work with the Engagement Team. Thus far, it has been an eye opening experience. I have been very fortunate to learn many aspects of the company since I began my internship two weeks ago. Each day has been [...]
We live in an ever changing world of algorithms. At first glance this doesn’t really seem to be exciting or pertinent, until you consider that the way that Google delivers your search results for “hilarious dance video” is based entirely upon an algorithm. Typically, companies who deliver content have developed these algorithms to help decide [...]
Social Media Analytics is an ever-evolving practice. Here is a quick presentation on how Raidious handles analytics on a cross platform basis for socialized media (one point we make here – social media is a misnomer, it’s all social). It’s all about understanding how to grow and engage an audience with content, regardless of the [...]
Social Media is still growing, and if you are a marketer that has drug your feet getting online, you should wait no longer. With the holiday season coming up, you have more users then ever going online to figure out what they want to buy their loved ones this holiday season. Whether it is [...]
Become an EdgeRank Ninja: New Webinar with Awareness!
by Taulbee Jackson on January 18, 2012
in Commentary,Content Strategy,Digital Content Services,Digital Marketing,Facebook,Featured,Marketing Technology,Owned Media,Research,Social Media
If you’re a marketer, and you’re not familiar with EdgeRank, you should be. This is the algorithm Facebook uses to determine which content to show your fans. But that’s just the tip of the sword. Raidious works with lots of enterprise-level global and national brands, managing social media for hundreds of thousands of fans and [...]