Social Media

Social Media Tip of the Week: Respond Quickly, Respond Honestly

by Kaitlin on July 5, 2011

in Client Service,Crisis Response,Digital Content Services,Digital Marketing,Facebook,Social Media,Twitter

Tweet In the world of social media it is all too common that people forget the importance of minding their manners. By cutting out the face-to-face interaction it’s incredibly easy to respond less earnestly to people or further- to just ignore them all together. While it is necessary to make thoughtful and timely responses to [...]

Social Media Lessons From a Ten-Year-Old

by Matt Chandler on May 17, 2011

in Content Strategy,Facebook,Owned Media,Social Media,Twitter

Do you hear yourself or your executives in any of these social media excuses? If so, itâ€™s time to ask yourself if you are indeed smarter than a fourth-grader.

Raidiousâ€™ Social Media Tip of the Week: Think Campaign

by Ryan Smith on May 2, 2011

in Content Planning,Digital Content Services,Facebook,Owned Media,Social Media,Twitter

Tweet This week’s tip is for those of you struggling to manage your brand’s social media efforts on a daily basis, and finding that the work is time consuming, and monotonous. The solution is simple, “think campaign.” In order to see the true benefits from managing your brand’s social media pages is treat it like [...]

The Big Push: Social Media Backlinks for Better Search Results

by Matt Chandler on April 22, 2011

in Content Strategy,Owned Media,Social Media

You need to attract users to your site and turn them into customers. Pushing backlinks to your content out to as many sources as possible is the answer.

Raidiousâ€™ Social Media Tip of the Week

by Ryan Smith on April 13, 2011

in Digital Content Services,Digital Marketing,Facebook,Social Media,Twitter

Tweet This week’s tip is short and simple. Don’t be afraid to change directions on your social media campaign. The bottom line is that a good social campaign cannot be treated like any other marketing campaign. A strategy developed in November, executed in February, and measured along the way is not always going to be [...]

Google Invests in High Quality Original Content to Help Win Search

by Taulbee Jackson on April 7, 2011

in Blogging,Content Strategy,Digital Content Services,Owned Media,Social Media

Tweet Google announced today that it will be investing over $100,000,000 in quality content for YouTube. As mentioned in an earlier Raidious post featured on SocialMediaToday.com, directly from Matt Cutts at SXSW, Google has admitted time and again that SEO is about one thing – delivering quality, original content. It is the best way to [...]

Salesforce.com Acquires Radian6: Can Anyone Make It Work?

by Matt Chandler on March 31, 2011

in Digital Marketing,Marketing Technology,Social Media

This move demonstrates the shift toward contextualized, real-time analysis across digital channels as a primary means of collecting business intelligence.