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TECHPOINT MIRA AWARDS FINALIST 2011
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Director of Social Media Position Overview The Director of Social Media is responsible for developing remarkable content for Raidious clients on social media channels. This includes working collaboratively with our entire engagement team to develop new and innovative social media strategy and methodology. This position will be responsible for the coordination and execution of Engagment [...]

Facebook EdgeRank: The Content Assassin!

If you’re a marketer, and you’re not familiar with EdgeRank, you should be. This is the algorithm Facebook uses to determine which content to show your fans. But that’s just the tip of the sword. Raidious works with lots of enterprise-level global and national brands, managing social media for hundreds of thousands of fans and [...]

  Social Media is still growing, and if you are a marketer that has drug your feet getting online, you should wait no longer. With the holiday season coming up, you have more users then ever going online to figure out what they want to buy their loved ones this holiday season. Whether it is [...]

  Watch out! our team is growing AGAIN!! We are thrilled to have two new additions to our engagement team this month, Ruby Kohler & Jennifer Love. Ruby Kohler will be joining Raidious as a Social Media Specialist, and Jennifer Love will be our newest engagement intern! Ruby is a Bloomington, IN native and recent [...]

Let’s face it… you are likely over capacity. The online landscape has changed and so has the way we all do business today. If you are a marketer, you’re probably getting requests from the executive level DEMANDING that you get your multi-channel strategy together ASAP. To them, this is a reasonable request. But to you, [...]

Post image for Social Media Tip of the Week: Respond Quickly, Respond Honestly

In the world of social media it is all too common that people forget the importance of minding their manners. By cutting out the face-to-face interaction it’s incredibly easy to respond less earnestly to people or further- to just ignore them all together.  While it is necessary to make thoughtful and timely responses to your [...]

Image courtesy Flickr

Do you hear yourself or your executives in any of these social media excuses? If so, it’s time to ask yourself if you are indeed smarter than a fourth-grader.

Image courtesy Flickr

Engaging a PR firm to propagate negative sentiment via earned media opposes the inherent transparency of owned media.

This week’s tip is for those of you struggling to manage your brand’s social media efforts on a daily basis, and finding that the work is time consuming, and monotonous. The solution is simple, “think campaign.” In order to see the true benefits from managing your brand’s social media pages is treat it like any [...]

The New Yorker

The New Yorker is banking on a long-term digital strategy that values engaging readers via the channels for which they are showing an increasing preference.