In the world of social media it is all too common that people forget the importance of minding their manners. By cutting out the face-to-face interaction it’s incredibly easy to respond less earnestly to people or further- to just ignore them all together. While it is necessary to make thoughtful and timely responses to your [...]
Social CRM for Brands: Nothing Beats the Human Touch
by Matt Chandler on May 26, 2011
in Client Service,Commentary
Truly effective CRM utilizes the power of the human voice in direct, real-time communication.