This week’s tip is short and simple. Don’t be afraid to change directions on your social media campaign. The bottom line is that a good social campaign cannot be treated like any other marketing campaign. A strategy developed in November, executed in February, and measured along the way is not always going to be accepted [...]
Raidious’ Social Media Tip of the Week
by Ryan Smith on April 13, 2011
in Digital Content Services,Digital Marketing,Facebook,Social Media,Twitter
Social Networking Trumps Social Network Sites
by Matt Chandler on April 6, 2010
Friends, connections and followers aren’t like dollars: having more doesn’t get you more of anything. Unless you actually do something.
Why Are Corporate Honchos Anti-Social (Media)?
by Matt Chandler on August 31, 2009
Two recent studies seem to confirm what most of us already suspected: business leaders are generally clueless about social media.
