Tag Archives: Marketing and Advertising

Raidious at ExactTarget Partner Summit 2010

As a function of our partnership with email marketing solutions provider ExactTarget, we’ve been in attendance at the 2010 Partner Summit.

The Digital Marketing Problem

A business problem is a living, breathing entity with a mind all its own; your desired outcome is dependent on the perceptions and habits of real human beings.

Raidious at Indiana Chamber Of Commerce: The New Normal

My topic today was the “how” behind social media. I went over several different tools, including one of our favorites at Raidious, Radian6. When I got back to my office, I found an email from Radian6 talking about their new product launch which was very exciting, and which I wrote about over on SocialMediaRisk.com. You should check it out – game changer for large enterprise.

Raidious at Hoosier PRSA Social Media Bootcamp

Recently I had the opportunity to present a workshop at the Social Media Bootcamp presented by the Indiana chapter of the Public Relations Society of America.

Striking Up a Hyper-Local Relationship

As the old saying goes, the more things change, the more they stay the same. The advent of smartphones has fostered the idea of putting brands in the customer’s pocket. Or has it?