Not only is this package an invaluable research tool for market intelligence, as content producers it’s also a great resource for idea generation.
Tweet This week’s tip is for those of you struggling to manage your brand’s social media efforts on a daily basis, and finding that the work is time consuming, and monotonous. The solution is simple, “think campaign.” In order to see the true benefits from managing your brand’s social media pages is treat it like [...]
Five questions with Matt Chandler on his role at Raidious.
If you are going to use social media platforms to market your business then you must be able to measure your success on those platforms.
by Taulbee Jackson on March 3, 2011
in Blogging,Commentary,Content Planning,Content Strategy,Digital Content Services,Digital Marketing,Email Marketing,Facebook,Marketing Technology,Mobile Device Marketing,Owned Media,Platform Development,Social Media,Twitter,Web Video
Ad Age Digital Issue has a special message on Page 6 from Raidious for CMO’s, VP’s of Marketing, Social Media Managers, eMarketing Managers and other like-minded folks.
ot a great email from eMarketer this morning on one of our favorite topics:
Blending Paid, Owned and Earned Media for Branding from eMarketer.
It does a really good job of explaining the difference between earned media (what ad agencies do), paid media (what PR firms do) and owned media (what Raidious does). I wrote a post on this last year as well, and Forrester Research has covered the subject as well.
As always, content ruled the day. The single biggest bombshell for most folks was probably the statistics from research conducted by King Fish Media.
No one likes the guy that talks shop 24/7. Show off who you are as a person.
As a function of our partnership with email marketing solutions provider ExactTarget, we’ve been in attendance at the 2010 Partner Summit.
A business problem is a living, breathing entity with a mind all its own; your desired outcome is dependent on the perceptions and habits of real human beings.
A Special Message for Ad Age Readers from Raidious
by Taulbee Jackson on March 3, 2011
in Blogging,Commentary,Content Planning,Content Strategy,Digital Content Services,Digital Marketing,Email Marketing,Facebook,Marketing Technology,Mobile Device Marketing,Owned Media,Platform Development,Social Media,Twitter,Web Video
Ad Age Digital Issue has a special message on Page 6 from Raidious for CMO’s, VP’s of Marketing, Social Media Managers, eMarketing Managers and other like-minded folks.