Tag Archives: Mass media

Stunning Report from Razorfish on Digital Brand Experiences

11. Nov, 2009 • Categories: Blogging, Digital Content Services • by Matt Chandler

Consumers expect interaction, incentives, and consistency of service across digital platforms. Companies must respond to this immediate, explosive impact or suffer.

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Handy Tips for Corporate Social Media Use

10. Sep, 2009 • Categories: Digital Marketing, Social Media • by Matt Chandler

As the age of open and instantaneous communication and 24-hour information availability progresses, consumers become increasingly pragmatic/realistic/suspicious of the companies selling the goods we use.

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