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TECHPOINT MIRA AWARDS FINALIST 2011
raidious

measurement

Social Media Analytics is an ever-evolving practice. Here is a quick presentation on how Raidious handles analytics on a cross platform basis for socialized media (one point we make here – social media is a misnomer, it’s all social). It’s all about understanding how to grow and engage an audience with content, regardless of the [...]

This week’s tip is short and simple. Don’t be afraid to change directions on your social media campaign. The bottom line is that a good social campaign cannot be treated like any other marketing campaign. A strategy developed in November, executed in February, and measured along the way is not always going to be accepted [...]

Image courtesy WikiMedia Commons

If you are going to use social media platforms to market your business then you must be able to measure your success on those platforms.

Social Center

Raidious broke social media into three main categories that describe exactly what you need to be doing for a successful social media campaign.