We’re so happy to announce we have a new member on the Raidious team: Kira Peavley, director of social media. Kira brings with her to Raidious the experience she acquired as a marketing manager & project coordinator for ChaCha, where one of her proudest achievements was helping ChaCha launch a social affiliate program. Before working [...]
by Taulbee Jackson on January 18, 2012
in Commentary,Content Strategy,Digital Content Services,Digital Marketing,Facebook,Featured,Marketing Technology,Owned Media,Research,Social Media
If you’re a marketer, and you’re not familiar with EdgeRank, you should be. This is the algorithm Facebook uses to determine which content to show your fans. But that’s just the tip of the sword. Raidious works with lots of enterprise-level global and national brands, managing social media for hundreds of thousands of fans and [...]
Email marketing is changing fast. At a jam-packed webinar last week, Raidious partnered with our friends at Delivra to shed some light on some of the top email marketing trends we have been seeing with our clients. If you were not able to attend the webinar, no worries – we recorded it so you can [...]
by Jim Hyslop on October 12, 2011
in Blogging,Case Studies,Content Planning,Content Strategy,Digital Content Services,Digital Marketing,Email Marketing,Facebook,Marketing Technology,Mobile Device Marketing,Owned Media,Platform Development,Research,Social Media,Twitter,Web Video
Let’s face it… you are likely over capacity. The online landscape has changed and so has the way we all do business today. If you are a marketer, you’re probably getting requests from the executive level DEMANDING that you get your multi-channel strategy together ASAP. To them, this is a reasonable request. But to you, [...]
by Topher Howden on September 29, 2011
in Blogging,Content Planning,Content Strategy,Digital Content Services,Digital Marketing,Email Marketing,Mobile Device Marketing,Owned Media,Platform Development,Social Media,Web Video
There seems to be a common misconception when it comes to the subject of analytics. Many marketers see this as “the boring stuff”. Not nearly as fun or sexy as making content and managing engagement initiatives. Unfortunately this kind of thinking can allow you to lose your audience. It’s a science experiment, folks. You have [...]
In the world of social media it is all too common that people forget the importance of minding their manners. By cutting out the face-to-face interaction it’s incredibly easy to respond less earnestly to people or further- to just ignore them all together. While it is necessary to make thoughtful and timely responses to your [...]
Truly effective CRM utilizes the power of the human voice in direct, real-time communication.
Raidious is pleased to welcome our newest full-time employee, Social Media Coordinator Kaitlin Coons.
Do you hear yourself or your executives in any of these social media excuses? If so, it’s time to ask yourself if you are indeed smarter than a fourth-grader.
This week’s tip is for those of you struggling to manage your brand’s social media efforts on a daily basis, and finding that the work is time consuming, and monotonous. The solution is simple, “think campaign.” In order to see the true benefits from managing your brand’s social media pages is treat it like any [...]
Become an EdgeRank Ninja: New Webinar with Awareness!
by Taulbee Jackson on January 18, 2012
in Commentary,Content Strategy,Digital Content Services,Digital Marketing,Facebook,Featured,Marketing Technology,Owned Media,Research,Social Media
If you’re a marketer, and you’re not familiar with EdgeRank, you should be. This is the algorithm Facebook uses to determine which content to show your fans. But that’s just the tip of the sword. Raidious works with lots of enterprise-level global and national brands, managing social media for hundreds of thousands of fans and [...]