It’s now been one month since my sojourn to Austin for South by Southwest Interactive. As I’ve decompressed and looked back on the experience, the importance of content for brands has become even more apparent. As I mentioned before, the most popular panels at SXSWi were all about content. Creating content for brands, journalism for [...]
This move demonstrates the shift toward contextualized, real-time analysis across digital channels as a primary means of collecting business intelligence.
Forrester confirms that for most teenagers, being “friends†with a brand is the equivalent of your mom coming downstairs during your party.
If you are going to use social media platforms to market your business then you must be able to measure your success on those platforms.
Every now and then Raidious will offer little tips and advice that will help make a powerful impact on your social media campaign.
The true “breaking news†of the recent disaster in Japan didn’t come from TV or radio. Real-time updates flooded the internet within seconds of the event.
Raidious broke social media into three main categories that describe exactly what you need to be doing for a successful social media campaign.
There are no limits to what can be done via social media and it’s open for any industry–especially entertainment.
It was a packed room for “How Brands Are Using Entertainment and Social Media,” yet another testament to the power of content for brands.
