In the world of social media it is all too common that people forget the importance of minding their manners. By cutting out the face-to-face interaction it’s incredibly easy to respond less earnestly to people or further- to just ignore them all together. While it is necessary to make thoughtful and timely responses to your [...]
Raidious is pleased to welcome our newest full-time employee, Social Media Coordinator Kaitlin Coons.
Do you hear yourself or your executives in any of these social media excuses? If so, it’s time to ask yourself if you are indeed smarter than a fourth-grader.
Engaging a PR firm to propagate negative sentiment via earned media opposes the inherent transparency of owned media.
If you are going to use social media platforms to market your business then you must be able to measure your success on those platforms.
To what degree is your content effective and what can be done to make it better?
If a brand is simply parroting their commercial messages through digital channels, they’re not engaging in brand journalism.
Social CRM for Brands: Nothing Beats the Human Touch
by Matt Chandler on May 26, 2011
in Client Service,Commentary
Truly effective CRM utilizes the power of the human voice in direct, real-time communication.