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TECHPOINT MIRA AWARDS FINALIST 2011

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Tweet In the world of social media it is all too common that people forget the importance of minding their manners. By cutting out the face-to-face interaction it’s incredibly easy to respond less earnestly to people or further- to just ignore them all together.  While it is necessary to make thoughtful and timely responses to [...]

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Truly effective CRM utilizes the power of the human voice in direct, real-time communication.

Kaitlin Coons, Social Media Coordinator

Raidious is pleased to welcome our newest full-time employee, Social Media Coordinator Kaitlin Coons.

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Do you hear yourself or your executives in any of these social media excuses? If so, it’s time to ask yourself if you are indeed smarter than a fourth-grader.

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Engaging a PR firm to propagate negative sentiment via earned media opposes the inherent transparency of owned media.

You need to attract users to your site and turn them into customers. Pushing backlinks to your content out to as many sources as possible is the answer.

Tweet This week’s tip is short and simple. Don’t be afraid to change directions on your social media campaign. The bottom line is that a good social campaign cannot be treated like any other marketing campaign. A strategy developed in November, executed in February, and measured along the way is not always going to be [...]

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If you are going to use social media platforms to market your business then you must be able to measure your success on those platforms.

Next time try it on a windy day.

To what degree is your content effective and what can be done to make it better?

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If a brand is simply parroting their commercial messages through digital channels, they’re not engaging in brand journalism.